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European Commission Takes Steps to Improve Road Safety

The European Commission has published its Third Mobility Package, which contains a set of measures aimed at allowing all drivers to benefit from safer traffic, less polluting vehicles and more advanced technological solutions. 

One important proposal contained within the Package is to make it mandatory for lifesaving technologies, such as Advanced Emergency Braking (AEB) and Intelligent Speed Assistance (ISA), to be fitted as standard to all new cars.

A survey of more than 2,000 drivers by Brake and Direct Line has found overwhelming support for the move, with 90% of drivers agreeing that all new cars should be fitted with the latest lifesaving safety features as standard.

According to Brake, the case to mandate these lifesaving technologies, rather than rely upon their purchase as optional extras, is highlighted by the current lack of awareness of AEB and ISA, and their limited fitting in cars:

  • 58% of drivers said they didn’t know what AEB was. When the technology was explained, only 15% thought their car was fitted with AEB, with 12% unsure.
  • 67% of drivers said they didn’t know what ISA was. When the technology was explained, only 15% thought their car was fitted with ISA, with 7% unsure.

Despite 90% agreeing that all new cars should be fitted with the latest lifesaving safety features as standard, the majority of drivers said if they were buying a new car, they would not spend more to ensure it had AEB or ISA technology, which Brake says further bolsters the Commission’s case that mandating these technologies is the only effective way to get them on our roads and saving lives.

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